1. INTRODUCTION
This Cookie Policy explains how Jirapat and Partners (“we,” “us,” or “our”) uses cookies and similar tracking technologies on our website. This policy should be read alongside our Privacy Policy.
This Cookie Policy complies with Thailand’s Personal Data Protection Act B.E. 2562 (2019) (“PDPA”) and other applicable laws.
2. WHAT ARE COOKIES
Cookies are small text files that are placed on your device (computer, smartphone, tablet) when you visit our website. They help us recognise your device and store information about your preferences or past actions.
3. TYPES OF COOKIES WE USE
3.1 Essential Cookies (Always Active)
These cookies are necessary for our website to function properly and cannot be disabled.
3.2 Performance and Analytics Cookies
These cookies help us understand how visitors use our website to improve performance and cannot be disabled.
3.3 Functional Cookies
These cookies enable enhanced functionality and personalization and cannot be disabled.
3.4 Marketing and Advertising Cookies
These cookies track your browsing habits to show relevant advertisements and cannot be disabled.
4. THIRD-PARTY COOKIES
We use services from third-party providers that may set their own cookies:
4.1 Google Services
- Google Analytics: Website analytics and reporting
- Google Ads: Advertising and remarketing
- Google Maps: Location services (if applicable)
- Privacy Policy: https://policies.google.com/privacy
4.2 Social Media Platforms
- Facebook: Social media integration and advertising
- LinkedIn: Professional networking and advertising
- Twitter: Social media sharing
- Privacy Policies: Available on respective platforms
4.3 Other Third Parties
- Email service provider: Email marketing and communication
- Chat service provider: Customer support chat functionality
- Payment processor: Secure payment processing
5. LEGAL BASIS FOR COOKIE PROCESSING
Under the PDPA, we process cookie data based on:
- Consent: For non-essential cookies (performance, functional, marketing)
- Legitimate Interest: For essential cookies necessary for website operation
- Legal Compliance: For cookies required by law or regulation
6. YOUR COOKIE CHOICES
6.1 Cookie Consent Management
When you first visit our website, you’ll see a cookie banner allowing you to:
- Accept all cookies
- Learn more about our cookie practices
6.2 Managing Cookie Preferences
You can change your cookie preferences at any time by:
- Clicking the “Cookie Settings” link in our website footer
- Using our cookie preference centre
- Contacting us using the details below
Note: Disabling essential cookies may affect website functionality.
7. DO NOT TRACK SIGNALS
Our website currently does not respond to “Do Not Track” browser signals.
8. COOKIE RETENTION PERIODS
| Cookie Type | Retention Period |
|---|---|
| Session cookies | Until browser is closed |
| Essential cookies | Maximum 12 months |
| Performance cookies | Maximum 2 years |
| Functional cookies | Maximum 12 months |
| Marketing cookies | Maximum 90 days |
9. DATA TRANSFERS
Some cookies may involve transferring your data to countries outside Thailand, particularly:
- United States: Google Analytics, Facebook Pixel
- European Union: Various analytics and marketing services
We ensure adequate protection through standard contractual clauses and other approved mechanisms
10. YOUR RIGHTS
In relation to cookie data, you have the rights under the PDPA including:
- Withdraw consent for non-essential cookies
- Object to cookie processing
- Request deletion of cookie data
11. UPDATES TO THIS POLICY
We may update this Cookie Policy to reflect changes in from time to time.
12. CONTACT INFORMATION
For questions about our cookie practices:
Privacy Contact: info@jirapatandpartners.com